Have you ever scrolled through your phone and seen a girl with a thick Boston accent doing amazing makeup? If so, you probably know Mikayla Nogueira. She is one of the biggest stars on the internet today. Mikayla started by filming videos in her bedroom and now she is a multi-millionaire. People love her because she is honest about her life and her skin.
In this article, we will look at how she became famous. We will talk about her money, her marriage, and her new business. Mikayla has had a very busy few years! Whether you are a fan or just curious, there is a lot to learn about this beauty queen.
Who is Mikayla Nogueira?
Mikayla Nogueira was born on June 13, 1998, in Massachusetts. She grew up loving makeup and started practicing when she was just a little girl. Before she was famous, she worked at a store called Ulta Beauty. She learned a lot about different products there. When the world changed in 2020, she started posting on Mikayla Nogueira TikTok.
Her first videos were very simple. She showed people how to cover up acne and how to make their skin look smooth. Because she was so real, millions of people started following her. Today, she is more than just an influencer; she is a powerful businesswoman in the beauty world.
Mikayla Nogueira Personal Biography Table
| Category | Details |
| Full Name | Mikayla Jane Nogueira |
| Date of Birth | June 13, 1998 |
| Age (as of 2026) | 27 Years Old |
| Birthplace | East Freetown, Massachusetts |
| Education | Bryant University (Bachelor’s & Master’s) |
| Profession | Social Media Influencer, Entrepreneur |
| Famous For | Beauty Tutorials, “Lashgate,” and POV Beauty |
| Spouse | Cody Hawken (Married 2023; Divorcing 2026) |
| Estimated Net Worth | $8 Million USD |
How Much is Mikayla Nogueira Net Worth?
Many people wonder about the Mikayla Nogueira net worth in 2026. According to recent reports, she is worth nearly $8 million. Most of this money comes from her social media work. Brands pay her a lot of money to show their products to her millions of fans. She has worked with big names like L’Oréal and e.l.f. Cosmetics.
Besides ads, she also makes money from her own company, POV Beauty. When she launched her brand in 2025, it was a huge success. Reports say she sold $1 million worth of products in just seven minutes! By owning her own brand, she is making sure her wealth continues to grow for a long time.
The Rise of Mikayla Nogueira TikTok
The Mikayla Nogueira TikTok account is where everything began. She now has over 17.4 million followers. People enjoy her videos because they are fast and fun. She often starts her videos by saying, “Life is short, buy the makeup!” This catchy phrase has become her signature.
She is known for her “Get Ready With Me” videos. In these clips, she talks about her day while putting on foundation and eyeshadow. Even though she is famous, she still talks to her fans like they are her best friends. This connection is why she stays so popular on the app.
Mikayla Nogueira Husband and Marriage News
For a long time, fans loved watching Mikayla and her husband, Cody Hawken. The couple met in 2020 and got married in a beautiful wedding in July 2023. Cody was a favorite among fans because he seemed very supportive of Mikayla’s fast-paced career. They even bought a $4.35 million “forever home” together in Massachusetts.
However, in February 2026, Mikayla shared some sad news. She told her followers that she and Cody are getting a divorce. She said the split is friendly and that they still love each other very much. While they are moving apart, Mikayla asked her fans to be kind to both of them during this hard time.
Starting Her Own Brand: POV Beauty
In March 2025, Mikayla took a big step by launching POV Beauty. The name stands for “Point of View.” She wanted to create products that help people feel “transformed.” Unlike the “clean girl” trend, Mikayla loves full-glam makeup. Her brand reflects that bold style.
The brand started with skincare items like serums and moisturizers. These were made to help makeup look better on the skin. Later, she added lip kits and other makeup items. Because she is a makeup artist, she knows exactly what people want. This expertise helped her brand become a top seller at stores like Sephora and Ulta.
Handling Online Controversies
Being famous is not always easy. Mikayla Nogueira has faced some “drama” online. One of the biggest moments was called “Lashgate.” People thought she wore fake eyelashes in a mascara ad. This caused a lot of talk on the internet for weeks.
Mikayla also got into trouble for a video where she complained about how hard it is to be an influencer. Many people felt she was being “tone-deaf” because many people work very long hours for less money. Even though these moments were tough, Mikayla kept posting and stayed successful. She learned that you cannot please everyone when you are in the spotlight.
Education and Early Career
Before she was a star, Mikayla was a student. She went to Bryant University and studied communication. She even worked as a radio station intern! This training helped her learn how to speak clearly and engage with an audience. She actually has both a Bachelor’s and a Master’s degree.
She often tells her followers that she didn’t think she would be an influencer. She thought she would work in radio or for a big beauty company. However, the skills she learned in college are very useful now. She uses her communication degree every day when she films her TikTok videos.
A New Look: Mikayla’s Transformation
In late 2025, Mikayla surprised everyone with a new look. She changed her hair and talked about her health journey. She has been very open about her struggles with body image and eating habits. By sharing these personal stories, she helps other people who feel the same way.
She says that doing makeup helps her feel more confident. Even when she is having a bad day, putting on a “full face of glam” makes her feel powerful. Her fans appreciate that she doesn’t pretend to be perfect. She shows the good days and the bad days, which builds a lot of trust.
What is Next for Mikayla in 2026?
As we move through 2026, Mikayla is focused on her future. Even with her divorce, she says she will continue to “show up every day” for her fans. She is planning to release more products for POV Beauty and continue her “Valentine’s Day” video series that fans love so much.
She is also focusing on healing and finding happiness in her new chapter. With a massive following and a successful business, Mikayla is set to remain a leader in the beauty industry. She is a great example of how hard work and being yourself can lead to big dreams coming true.
FAQs About Mikayla Nogueira
1. Is Mikayla Nogueira still married?
No, Mikayla announced in February 2026 that she and her husband, Cody Hawken, are getting a divorce. They separated in late 2025 but remain on good terms.
2. What is Mikayla Nogueira’s accent?
Mikayla has a very strong Massachusetts (Boston) accent. While some people questioned it early on, she explained it is her natural voice, though she sometimes used a “customer service voice” in older videos.
3. Does Mikayla Nogueira have her own makeup brand?
Yes! She launched POV Beauty in March 2025. The brand focuses on skincare and makeup products designed for high-glam looks.
4. How many followers does she have?
As of early 2026, Mikayla has over 17.4 million followers on TikTok and millions more on Instagram.
5. What was “Lashgate”?
“Lashgate” was a controversy in 2023 where fans accused Mikayla of wearing false eyelashes in a sponsored video for L’Oréal mascara to make the product look better than it was.
6. Where does Mikayla Nogueira live?
She lives in a $4.35 million mansion in Massachusetts. She moved there in 2025 for a “fresh start” before her divorce was made public.
Conclusion
Mikayla Nogueira is a true internet powerhouse. From her humble beginnings in Massachusetts to her $8 million net worth, she has shown that passion pays off. Even though she is going through a tough time with her husband right now, she remains strong for her fans on TikTok.
Her brand, POV Beauty, is just the start of her business empire. She continues to change the beauty world by being herself—bold, loud, and incredibly talented with a makeup brush. We cannot wait to see what she does next!
